SEUL MASTERPLAN

Seul is a dense metropolis – one of the most crowded cities in the world – it demands more peaceful and green areas – and an opportunity to create one is the Jamsil Sports Complex. The proposal aims at developing a different scale, different atmosphere. The revamped site will be green and eco-friendly and serve not only as a sports complex, but also as the trendy, multifunctional business and commercial district with many entertainment uses.

The proposal envisages the creation of SIX MAIN ICONS: Revamping of the two stadiums, a center for performing arts, expo building, pool facility and indoor gym. There will be a riverside hotel adjacent to the new commercial area, in place of the olympic highway.

GOAL: To achieve a cutting-edge development – bringing together multicultural society, connecting business with entertainment and setting new trends.  The new edition of the Jamsil Complex will live during the day and at night, all over the year – regardless the scale of the events and the type of activities, bringing together tourists, business people, residents, sportsmen and many others.